
Ram owners create longest pickup parade
Do Ram truck owners love their trucks? Absolutely.
Ram owners from seven states and Canada helped the Ram Truck brand set a new Guinness World Records™ title for the largest parade of pickup trucks last Saturday (April 18) in Arlington, Texas.
451 Ram trucks participated in
the "Ram Truck Round-Up," breaking the previous world record of 438 trucks.
Ram, the Official Truck of the Academy of Country Music Awards, invited its
customers to help break the GUINNESS WORLD RECORDS in conjunction with the
50th anniversary of the ACM Awards, which were broadcast live the next day from
AT&T Stadium in Arlington.
"Our hard-working Ram truck owners are passionate and loyal, and today they
proved once again that everything is always bigger in Texas," said Robert
Hegbloom, President and Chief Executive Officer, Ram Truck Brand, FCA - North
America. "Ram is the fastest growing truck brand in Texas, where trucks are
king, and it was great to see 451 Ram owners travel far and wide for this
once-in-a-lifetime opportunity to be a part of a special record-breaking rally
and pickup parade."
The Ram Truck Round-Up parade route started on the east side of AT&T
Stadium and traveled approximately 3.2 miles around the stadium and neighboring
Globe Life Park grounds.
This is the sixth consecutive year that the Ram Truck brand has partnered with,
and been the Official Truck of, the ACM Awards.
About
Ram Trucks
Since launched as a stand-alone division in 2009, Ram Trucks have steadily
emerged as an industry leader.
Whether focusing on a family that uses a Ram 1500 day in and day out, a
hard-working Ram 3500 Heavy Duty owner or a business that depends on its Ram
ProMaster commercial van every day for deliveries, Ram has the truck market
covered.
In order to be the best, Ram Truck invests substantially in its products,
infusing them with great looks, refined interiors, durable engines and exclusive
features that further enhance their capabilities.
Moving into the 2015 model year, Ram continues to beat the competition in the
two most sought-after titles, fuel economy and towing capacity:
- Best-in-class fuel economy with exclusive EcoDiesel - 29 mpg with Ram 1500
- Best-in-class towing capability - 30,000 pounds with Ram 3500
- Best-in-class payload - 7,390 pounds with Ram 3500
- Best-in-class torque - 865 lb. ft. with Ram 3500 equipped with Cummins
Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.
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