New Charger Earns Residual Value Award, Jeep Still Industry's Hottest Brand Going
The new 2015 Dodge Charger has received the Residual Value Award in the Fullsize Car category from ALG, the industry benchmark for residual values and depreciation data.
The annual ALG Residual Value Awards recognize vehicles that are predicted to retain the highest percentage of their original price after a conventional three - year period. This is the Charger's first Residual Value Award in the Fullsize Car category.
"We've seen some amazing used market retention from the Charger over the years, and buyers clearly love its unique execution," said Larry Dominique, President of ALG. “With the improvements Dodge has baked in for 2015, it should continue to lead the Fullsize segment going forward."
ALG recognizes 26 vehicles with segment awards. Award winners are determined through careful study of the competition in each segment, historical vehicle performance and industry trends. Vehicle quality, production levels relative to demand and pricing and marketing strategies represent key factors that impact ALG's residual value forecasts.
"The new 2015 Dodge Charger is unique in its segment, delivering unrivaled rear - wheel - drive performance and attitude," said Tim Kuniskis, President and CEO, Dodge and SRT Brands, Chrysler Group LLC. "This award from ALG is a testament to how well the Charger holds it value, as well as to all the updates we've made for 2015, including a new exterior, a standard new state-of-the-art eight-speed automatic transmission and several new models, including the all-new 707 horsepower Dodge Charger SRT Hellcat."
Jeep Sales Soar 45.9%
Jeep remains the hottest brand in the auto business. So far this year, the nameplate's sales are up a whopping 45.9 percent, while the market as a whole is up just 5.5 percent, according to Autodata.
"I hear nothing but praise for Jeep," said Dutch Mandel, associate publisher at Autoweek.
With gas prices plunging, part of the reason Jeep has thrived is due to the resurgence in SUV sales. As buyers have rediscovered their love for utility vehicles, sales of compact SUVs, such as the Cherokee, have boomed.
"A lot of people buying small SUV - like the Jeep Cherokee - are new to the whole experience of driving an SUV," said Jessica Caldwell, director of pricing and industry analysis at Edmunds.com "Maybe the imagery and brand recognition give Jeep a leg up attracting those buyers."
"Jeep has hit its stride. The new products are strong," she said.
So many good things to see (and test drive) here at Barnett Chrysler Dodge Ram Jeep on Highway 61 in White Bear Lake.
And right now during Jeep's "Big Finish of 2014" you’ll find Cherokee, Grand Cherokee AND Patriot all starting at an incredible $15,900!